Don't just make a great game.
Build a great games business.
Games Scale Up is a 3-week live group coaching programme for indie developers serious about building a commercially successful games business.
Created and delivered by Chris Bain PhD, former Xbox executive and games business consultant with 25+ years of experience across 100+ studios.
Autumn 2026 Cohort Starts Oct 5th - Reserve My Place
Is Games Scale Up right for you?
Games Scale Up is designed for founders, leaders and commercially focused professionals in indie game studios who want to build a more successful games business.
You don't need a business background, but you should have enough games industry experience to understand the creative and production side already.
This programme focuses entirely on the commercial and strategic challenges that sit alongside that.
You'll get the most from Games Scale Up if you are:
- A founder or senior leader at an indie game studio
- Working in a studio with at least one game in active development or already shipped
- Commercially ambitious: you want your studio to survive, scale and succeed
- Ready to engage actively in live sessions and apply what you learn directly to your business
This programme is probably not for you if:
- You're a solo hobbyist developer with no plans to build a commercial studio
- You're looking for technical game development or production training
- You prefer self-paced learning you can dip in and out of
- Your focus is purely creative with no interest in the commercial side of the business
Week 1
Unlock Growth With Successful Strategy
Ensure that you build your games business with strong foundations. We focus on the fundamentals of growth, outline the importance of Vision, Mission & Values and then help you think strategically to unlock your games business' potential.
Week 2
Master Funding, Finance & Operations
Master the financial and operational aspects of running a games company. You'll learn how to obtain the right type of funding for your business plus understand how a growing business can optimize its operations and finances to be more effective.
Week 3
Make Your Game a Commercial Success
The most successful games companies build great games and get them to market effectively. This week gives you the commercial tools and insider knowledge to maximise your game's chances of lasting success.
Explore the Full Curriculum
Week 1 : Unlock Growth With Successful Strategy
Week 2 : Master Funding, Finance & Operations
Week 3 : Make Your Game a Commercial Success
How the Founding Cohort works
The Autumn 2026 Cohort is the next run of the Games Scale Up programme
- Format: 9x 1-hour sessions [3 weeks x 3 sessions per week ]
- Delivery: Live on Kajabi video with replays available
- Support: Dedicated Q&A in each session.
- Time commitment: 3 hours of live sessions per week
- Cohort dates: October 5th - October 21st 2026
- Session times: Mon, Tue, Wed @ 4pm BST / 5pm CET / 11am EDT / 8am PDT
Reserve Your Place Now